Glossary · Trading

Bullish meaning: bullish vs bearish explained

Bullish means expecting a price to rise and bearish means expecting it to fall; a bull market is one that has been rising, a bear market one that has been falling.

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Short answer

Bullish means optimistic, bearish means pessimistic. Outside markets, "bullish about" something just means confident it will go well. In trading, being bullish on an asset means you expect its price to rise, and being bearish means you expect it to fall. A rising market is a bull market and a falling one is a bear market. On a chart, a bullish candle closes higher than it opened and a bearish candle closes lower. In forex every view cuts both ways: bullish on EUR/USD means bullish on the euro and bearish on the dollar at the same time.

Key takeaways

  • Bullish = expecting a rise, bearish = expecting a fall. The words describe a view or a trend, never a certainty.
  • In forex one view is two views: bullish EUR/USD is bearish on the US dollar.
  • On a chart, structure says it: higher highs and lows are bullish, lower highs and lows bearish.

What bullish and bearish mean

The words come from how each animal attacks. A bull thrusts its horns upwards; a bear swipes its paws downwards. So a bull is someone who expects prices to go up, and a bear is someone who expects them to go down. The terms have been used in London and New York markets for around three centuries, and they have spread into everyday speech: a manager can be "bullish about next quarter" without owning a single share.

In markets, the words do three jobs:

  • A view. "I am bullish on gold" means you expect gold to rise.
  • A trend. "Gold is in a bull market" describes what the price has been doing, regardless of anyone's view.
  • A signal. A "bullish pattern" or "bearish divergence" is a chart feature that traders read as pointing up or down.

The people behind those views are the bulls and the bears, and "the bulls are in control" is shorthand for buyers pushing price higher.

Bull markets and bear markets

In share markets there is a common rule of thumb: a bear market is a fall of 20% or more from a recent high, and a bull market is a rise of 20% or more from a low. A smaller fall of 10% to 20% is usually called a correction. These thresholds are conventions used by financial media, not official definitions.

Currencies move in much smaller percentages, so forex traders rarely use the 20% rule. A 20% move in EUR/USD can take years. Instead they describe trends by their structure on the chart:

EUR/USD 4-hour chart that rises in a bullish leg of higher highs and higher lows to a peak near 1.0950, then turns into a bearish leg of lower highs and lower lows down to about 1.0800.
The first half is bullish: each high and each low is above the last. After the peak, a lower high and a lower low turn the structure bearish. Illustrative chart, not live market data.
  • Bullish structure: each high is higher than the last and each pullback stops at a higher low.
  • Bearish structure: each low is lower than the last and each bounce stops at a lower high.

The turn from one to the other usually shows first as a failed new high, then a break below the last higher low. A trend that is neither is a range, which traders call neutral or sideways. More on reading this in trendlines and market structure.

Bullish and bearish in forex

A currency pair is one currency priced in another, so a forex view is always two views at once. EUR/USD shows how many dollars one euro buys. If you are bullish on EUR/USD, you expect the euro to strengthen against the dollar, which is the same as being bearish on the dollar against the euro.

Your viewPairTrade
Bullish on the euro, bearish on the dollarEUR/USDBuy (go long)
Bullish on the dollar, bearish on the yenUSD/JPYBuy (go long)
Bullish on the dollar, bearish on the euroEUR/USDSell (go short)
Bullish on goldXAU/USDBuy (go long)

This matters because a "bullish dollar" headline can mean selling some pairs and buying others, depending on which side of the pair the dollar sits. Unlike buying shares, being bearish in forex is as simple as being bullish: you sell short as easily as you buy long. Central bank tone often drives these views; see hawkish vs dovish.

Bullish candles and market sentiment

On a candlestick chart, a bullish candle is one that closed above its open, usually drawn in green or white, and a bearish candle closed below its open, usually red or black. One bearish candle in an uptrend does not make the market bearish; it is one period of selling inside a larger picture. Candle patterns such as a bullish engulfing or a bearish pin bar are read in context, at a level that matters, not on their own.

Sentiment is the crowd version of the same idea: the share of traders who are bullish or bearish at a given moment. When almost everyone is bullish, there are few buyers left to push the price higher, which is why experienced traders treat extreme sentiment with some caution rather than as a reason to join in.

Written and reviewed by the MarketPro research desk

MarketPro is a trading-signal and trading-education app operated by Harajuku Holdings LTD (Cyprus). Our signal desk publishes and tracks every trade idea in-app, and every page here is checked against the app's live behaviour before publishing. Last reviewed . How we produce signals and content · About MarketPro

FAQ

Frequently asked questions

What does bullish mean in simple terms?
Expecting something to go up. A trader who is bullish on a currency, a share or gold thinks its price will rise. In everyday speech it means confident or optimistic.
Is bullish good or bad?
It depends on your position. A bullish move is good for someone who has bought and bad for someone who has sold short. The word describes direction, not whether it is good news.
Why is it called a bull and a bear market?
From the way each animal attacks: a bull thrusts its horns up, a bear swipes its paws down. Rising markets became bull markets and falling markets bear markets.
Can you make money in a bearish market?
In forex you can sell a pair as easily as you can buy it, so a falling market can be traded in either direction. Selling carries the same risks as buying, and a trend can turn without warning.
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